One thing we Slow and Steady Writers have time to do is build ourselves an author platform well in advance of our book's release,
Welcome Jo Linsdell, organiser of Promo Day, to explain how and why to use Live Twitter.
Over to Jo...
Why you need Twitter
Twitter has grown a
huge amount since Jack Dorsey (@Jack) sent out the first tweet on 21st March
2006. The micro-blogging site is now considered one of the most popular and
powerful social media sites on the web and boasts over 100
million active users across the globe.
This free viral
marketing machine is perfect for writers and authors wanting to spread the word
about their latest releases. Don't be put off by the 140 character limit. You
can do a lot more with the site than you might think.
LIVE interviews (also
referred to as tweeterviews or twitterviews) are just one way you can use
Twitter to extend your message and reach the masses.
The twitter character
limit can also be a good thing as it forces both the interviewer and the
interviewee to be clear and concise.
How to Follow Live Twitter
There are various ways
you can go about following a LIVE interview:
- Use twitter search to follow a hashtag #
- Use one of the numerous monitoring tools to follow a hashtag e.g. http://www.monitter.com/
- Use one of the sites out there made specifically for LIVE interviews like http://www.tweeterview.com or http://www.tweetchat.com
I prefer to use http://www.tweetchat.com/ for a number of reasons. It's available to everyone and you can easily
sign in with your twitter account. Just type in the hashtag you are using (for my
current tour it's I4Ttour) and tweetchat will automatically add it each time
you tweet. You can see a LIVE stream of everyone using your hashtag and by
using the reply button people can see the question you are answering.
How to Advertise your Interview
For the best results
you should advertise the interview in advance and send reminders prior to the
event. It's also a good idea to let your followers know what you're doing
during the event by occasionally tweeting "This is a LIVE twitter
interview with @username".
A twitter interview
provides with the perfect opportunity to keep the conversation going and to
interact with your followers. Plus it gives you material for other features
e.g. you can post the transcript to your blog or other social media sites.
More About Jo
Jo Linsdell is a freelance writer living in Rome, Italy.
She writes articles for websites, newspapers and magazines. Her
books Italian for Tourists and A Guide to Weddings in Italy are
currently available from various online bookstores including; www.amazon.com and www.barnesandnoble.com. They
can also be found at www.lulu.com/jolinsdell along with her
various e-books.
Thanks so much for explaining Live Twitter so clearly, Jo. I shall off and try this out soon.
ReplyDeleteThanks for posting my article. I'm happy to do a LIVE interview with you any time Anne :)
ReplyDeleteHi Jo, Thanks for giving us another way to approach readers.
ReplyDeleteAnd Annie, thanks for hosting Jo today.
Thanks for the feedback Barbara. Jo will be visiting again during her blog tour when we'll be doing an interview here at SlowandSteady. So if you've any questions you'd like to ask, just let us know.
ReplyDelete